Portfolio

Pearson TalentLens required a marketer to carry out a range of marketing activities and support. Campaigns I have worked on included: social media (asset design and content), content marketing, website updates and maintenance, internal email communications and more.

The team required a series of guides and whitepapers written on psychometrics, AI and decoding assessments, as well as revisions made to update previous papers. Using corporate templates I also worked on designing a number of guides to match the company branding and tone of voice. 

For a local preschool I took on the campaign of creating all the design and website elements they needed for their launch. This included logo design, website creation, marketing materials inc adverts and social media set-up. 

Credly reached out with a need for three blog assignments that looked at hiring strategies, skills-based hiring and recruitment. The outcome was three new SEO-based blog posts for their website, tailored to their tone of voice and business approach. 

With experience in marketing to healthcare professionals including with the NHS, I worked with Mindmore to create a UK LinkedIn account and content, provided website updates for their UK site and blog content to amplifiy messages around cognition.

In my spare time I support the local school with flyers, fair brochures and social media assets.